📅 Early Development of MGM Bets App
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2019: Launch of MGM Resorts’ digital betting platform
Event Details Official Launch MGM Resorts introduced its betting app, marking a significant step in its digital transformation. Market Entry The app entered the competitive sports betting market following the repeal of PASPA. -
2020: Enhanced Features
Event Details Live Betting Introduction of live betting features allowing users to place bets in real-time during games. User Interface Update The app saw a significant UI overhaul to improve user experience and navigation.
🚀 Growth and Expansion
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2021: Strategic Partnerships
Event Details Partnership with GVC Holdings MGM expanded its reach through a partnership to enhance its betting offerings. Launch in New States The app became available in additional states, increasing its user base and revenue. -
2022: Technological Advancements
Event Details Incorporation of AI The app began using AI technology for personalized betting recommendations. Improved Security Measures Enhanced security protocols were implemented to ensure user data protection.
🌟 Recent Innovations
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2023: App Redesign and New Features
Event Details Complete App Redesign The app was entirely redesigned for a more seamless betting experience. Gamification Features New features were introduced to gamify the betting experience, increasing user engagement.
